SmartMood Privacy Policy


This is SmartMood's privacy policy. It tells you how I collect and process data received from you via the iOS app SmartMood. Please read the following carefully to understand my views and practices regarding your personal data and how I will treat it.

2. Who I am

Here are the details that the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regards to the processing of personal data and on the free movement of such data, known as General Data Protection Regulation (GDPR) says I have to give you as a "data controller":

  • My website addresses are and
  • My name is Natália Coelho Mendonça
  • I can be contacted at

3. What data I collect

I may collect and process the following data from you on the app:

  • Your username and password
  • Details about how you interact with the app, such as which pages you look at the most or least
  • Information you send through forms or surveys on our apps at any time (including your responses to our wellbeing and productivity surveys and sensor data provided by your device, such as location data, if you provide access.)
  • Information about your device, such as operating system and tokenized ID used for delivering notifications.

4. Why I collect data

The main reason I collect data is for my own independent research on factors that influence well-being, productivity, and life satisfaction in people. You can read more about my mission here. In addition, I may also use the data:

  • To provide you personalized recommendations to improve your happiness
  • To improve the app by fixing bugs and creating new features
  • On an anonymised and aggregated basis to aid the research of other individuals or organizations.
  • To publish research on trends across populations
  • For marketing purposes.

5. Where I store data

The anonymyzed and aggregated data are stored in a platform I manage provided by Amazon Web Services ( in the United States.

6. Your rights

You can ask me to delete all or part of your data, or not to use it for marketing. You can do this by contacting me at

7.Changes to this privacy policy

I will definitely update and improve this privacy policy as time goes on. If anything important changes, I’ll be sure to let you know and get your consent before continuing under the new policy. If you have any questions or concerns, please do email me at – I’d love to hear how I can make your experience better.